2019 Roundtables

2020 ROUNDTABLE DISCUSSIONS

2020 Roundtable Discussions will be announced soon!

2019 Roundtable Discussions

The roundtables at HAuNTcon will allow you connect with your fellow haunters and come away with actionable ideas that you can use to drive guest experience, ticket sales, and more scares.

2019 SCHEDULE

FRIDAY, JANUARY 25
12:00pm-12:50pm - Marketing Roundtable
:

Ask Us Anything!

Basic Essential tactics: David Markland/ Brian Foreman

Intermediate Tactics: Lee George/ Brian Luallen

Advanced Tactics: Brad Weinstein

Sharing best practices: Scott Swenson

Description:

Attending haunters will sort into groups based on their self assessed skill level. Basic, intermediate, advanced, and those that want to 'Share best practices'. Moderators will answer questions and provide guidance for what Next Steps haunters can take according to their level.

  • Basic: Not much experience with marketing; free or ticket charge but not a lot of profit; needs help on basic website/PR/Social tactics.
  • Intermediate: haunts that charge but who don't have a large advertising budget; need to optimize ticketing; cart abandonment ads; website and social are setup but need tweaking.
  • Advanced: pro haunters with a budget allocated to marketing who need help determining what the best ROI for their budget is.
  • Sharing best practices: haunters that want to share specific campaign examples.

3:30pm-4:30pm - Roundtables by attraction type

  • Agritainment - Moderated by Haunted Farms of America
  • Escape Rooms - Moderated by Tod Ardoin, Escape Room Louisiana
  • Large Attractions - 
  • Home Haunters - Moderated by Troy Crivellone

 

SATURDAY, JANUARY 26
12:00pm-12:50pm - Roundtable moderated by HaunTopic & Big Scary Show

 

SUNDAY, JANUARY 26

12:00pm-12:50pm - Marketing Roundtable

Attending haunters will sort into groups based on the topic they are interested in. Moderators will answer questions and provide guidance.

Topics include: 

  • Community/Guerrilla Marketing: David Markland / Brian Foreman
  • Ticketing: Lee George
  • Digital Marketing/Advertising: Brian Luallen
  • Content Marketing: Philip Hernandez

3:30pm-4:30pm - Roundtables by attraction type

  • Agritainment - Moderated by Haunted Farms of America
  • Escape Rooms - Moderated by Tod Ardoin, Escape Room Louisiana
  • Large Attractions - 
  • Home Haunters - Moderated by Troy Crivellone